Climate Crisis: Our Ecological Dysfunction Has a Marketing Problem (and it’s not Michael Moore)
I think the big crisis of our times is that our minds have been manipulated to give power to illusions. — Vandana Shiva Thousands of cars sit at The Port of Los Angeles I first heard of Jeff Gibbs’ contentious film Planet of the Humans (POH) sometime last year. Like millions of others, I viewed it just recently. Over the past week, the scathingly negative reviews I discovered disheartened but did not surprise me. While the film may present outdated statistics about so-called renewable energy technologies (which should have been revised to reflect current trends), while it may clumsily cobble together disparate aspects of the ecological effects of our species on the planet, and while it utilizes what may be characterized as calculating imagery to evoke emotional resonance (as all films do), the crux of Gibbs’ argument should not be discarded and deserves discussion: that we cannot achieve ecological sustainability without addressing the role of humanity’s overproduc